Those using mobile especially expect a way to reach out and communicate before going through the application process.
Ability to express interest before the full application: Sometimes, applicants want to know more before going through the process of applying.It’s been shown that 60% of applicants will give up on an application that is too long or complex-and that’s not even considering mobile. Simplify that application: In addition to optimizing the application for mobile, keep the information to the essentials.A mobile-optimized application will widen your pool to include these people. In some cases, job seekers use mobile because they do not have ready access to a desktop or laptop computer. Optimize applications for mobile: Glassdoor found that mobile-friendly job applications receive up to 12% more applicants.When you place job ads on media, you bid higher for the locations you want, so your ads show up more often in the locations you are targeting. Geo-conquesting: This tool takes advantage of mobile’s location data.You should optimize your keywords, keep job descriptions simple and direct, avoid complex application processes, allow buttons rather than typing where possible, and avoid making applicants have to move from webpage to webpage to get things done. Mobile-friendly recruiting pages: While an obvious first step, mobile optimization goes beyond making sure your recruiting tool is good for mobile.
Also, especially on mobile, take out any unneeded steps that lengthen the application process or otherwise make applying difficult.Ĭonsider these specific tips to make your mobile hiring experience its best: Make sure your “About” page and social media feeds showcase your company in its best light. Start with a clear job ad with strong keywords to make it easy for interested people to find it in a search. If you’re ready to start recruiting on mobile, check out our top picks for best recruiting apps to see which tools will make it easy.įinding employees on mobile requires many of the same job advertising skills as any other recruiting style.